Benefit Hoola Bronzing Powder Review

 Benefit's Hoola Bronzing Powder is one of their cult favorite Box-o-Powders. This bronzer is extremely popular among fair ladies like my self. Benefit says that you should "dust this soft bronze powder over your complexion for a healthy natural looking tan year round, it's pure color, no sparkle or shine!" Hurray for matte bronzers, they're a rare breed. I got a little 3g (.1oz) mini Hoola Bronzer in the Ulta exclusive "Sexy Six" value kit, which retailed for $24. The full size of the Hoola Box-o-Powder sells for $28 for 8g (.28oz). That gives my little sample a value of $10 (I paid $4 for it, technically). This bronzer was made in America. Benefit does not test their products on animals; their testing policy can be found in their FAQ. Benefit products can be bought on the brand's website, department stores with Benefit counters, Sephora, and Ulta (and their websites)
 Packaging for the sample size of Hoola is kinda crappy. It's black plastic and flips open. The full size of Hoola looks much nicer, a purple cardboard box with a removable lid and bamboo detailing on the sides. the name of the product and Benefit logo are written in aqua lettering along with two piece of bamboo and a small white flower. The full size of Hoola, and all Box-o-Powders comes with a small natural hair brush. I'm not sure what info can be found on the full size, but a full ingredient list and a little bit of company info can be found on the back of this bronzer sample.
 The Benefit Box-o-Powders are renowned for their excellent texture. Hoola is soft, but it doesn't kick up any residual powder. This bronzing powder is very finely milled, it almost feels velvety, very luxurious. Its pressed well and feels sturdy in the pan. Hoola has good pigmentation for a bronzer, its not sheer, but it's not too pigmented; even if Hoola doesn't give you quite enough color at first, this bronzer is buildable.
 Hoola is a slightly yellowed bronzer with a grey undertone. You know what grey toned bronzers are fantastic for? Contouring. What makes a grey toned bronzer ideal for contouring, opposed to peachier or redder options? Think about it, contouring, when done well, is supposed to give a shadowed look to the face, and shadows tend to have a grey cast to them. Hoola, even though it's grey tinged, is still great for warming up the face. This is a very natural looking tan shade that's definitely best suited to pale to lightly tanned chicks, it won't show up on people with medium to darker skin tones. The best part of Benefit's bronzing powder is that it's 100% matte, there isn't a speck of shimmer to be found. This is really the ideal bronzer for those who are often too lightly complected for most of the orangey-brown bronzers out there. I've become addicted to this bronzer for contouring. I've never found one that looks this natural and is this high quality. Just this little sample size less than 1/3 of the full size will last me quite a while. I barely need to touch my brush to the powder to pick up a decent amount of product. Speaking of brushes, I always use Avon's Glow Bronzing Brush to apply this product, unless I contour my nose, in that case I use ELF's Studio Fan Brush.
I'm really loving Benefit's Hoola Bronzing Powder, it suits my skin tone really well, better than any other one I have. The grey undertone of Hoola makes it excellent for a natural looking contour. The texture of this bronzing powder is great and it possesses perfect pigmentation. Full size packaging is cute and includes a brush that I hear is decent, but not great, quality. I probably wouldn't purchase a full size of Hoola, but if you choose to, it's a good value, the Benefit Box-o-Powders contain a ton of product. If you got money to burn, love the contoured look, and have fair skin, Benefit's bronzing powder in Hoola is an amazing option. When I finish this bronzer I'll be on a quest to find a cheaper dupe, mainly because I think bronzer and other powder products are a silly thing to spend a lot of money on.

Talc, Iron Oxides, Zinc Stearate, Ethylhexyl Palmitate, Titanium Dioxide, Dimethicone, Manganese Violet, Methylparaben, Sodium Dehydroacetate, Boron Nitride, Propylparaben, Butylparaben


  1. I'm sick of the bronzer a I keep buying as they look so orange it makes me look like I have stained my face with spaghetti sauce I have been tossing up to buy either hoola or Nars Laguna

    1. I think it depends on your skin tone. Laguna is a bit darker than Hoola, and a lot more expensive, at least in America. I think Hoola runs about $40 in Australia, I'm not sure about anything by Nars there.